Srinagar, the summer capital of Jammu and Kashmir, combines world-class natural beauty with significant educational institutions. The National Institute of Technology Srinagar (NIT Srinagar) is one of the oldest NITs in India, while the University of Kashmir serves as the primary higher education institution for the Kashmir Valley. The city also hosts SKIMS Medical College, Islamic University of Science and Technology, and several engineering and arts colleges.
Srinagar's tourism appeal is legendary — Dal Lake with its houseboats, Mughal Gardens, Gulmarg and Pahalgam nearby, and the distinctive Kashmiri architecture draw visitors from across the globe. The handicraft industry, particularly Pashmina shawls, carpets, and woodwork, is a significant economic driver that benefits from virtual showroom technology.
Golden Globe Technologies provides 360-degree virtual tours in Srinagar including campus tours for NIT and the University of Kashmir, virtual houseboat and hotel experiences for tourism operators, drone photography of Dal Lake and the Mughal Gardens, and virtual showrooms for Kashmir's handicraft businesses.